170 - Elevator Pitches: How to Make Your Mark in 30 Seconds

In this new episode of No Boring Stories, Alex Street unpacks one of the most important elements of communication for your business; the structure of an effective elevator pitch.

Alex explains where the concept of the elevator pitch originates, why it's crucial for business communication, and offers a step-by-step guide to crafting a compelling one. Ideal for solopreneurs, team leaders, and business owners, this episode aims to equip listeners with the tools to clearly and confidently present their brand story and stand out in networking situations.

00:26 The Importance of an Elevator Pitch

01:29 Crafting Your Elevator Pitch

02:40 Understanding the Elevator Pitch Concept

07:11 The Three-Floor Structure

07:55 The Introduction: Who You Are

13:54 The Problem You Solve

19:37 The Invitation: Call to Action

24:41 Final Thoughts and Recap