Communicating

Focus Your Magic

Focus Your Magic

Making Speaking Magical is all about focus

If you don’t know what you’re focused on as a communicator then your audience doesn’t stand a chance remembering what you said. You need one idea to get across, not 7, not 3, just 1. If you don’t have your one focused idea there is no amount of Magical Tricks that will help your audience be transformed by your message.

Surprise Them

Surprise Them

Surprising them is all about creating a extra-ordinary moment together

We never forget the moments that surprised us most. These were out of the ordinary so our brains took a snapshot to remember it. The moment captured in a single frame. It might just be one specific picture you have, but that picture helps you retrieve the rest of the moment at will.

Now, what if it was possible to harness that power as a communicator? How can you intentionally capture your audience’s attention for a single moment causing a significant memory to stick?

Involve Them

Involve Them

Involving them is all about inviting your audience into the process of discovery

Our brains can retain information when delivered audibly, but the amount of that retention skyrockets when the brain has had to participate in some way to understand the information. When this happens our brains create new connections & pathways to make sense of what it has experienced; the brain can literally be transformed by good communication.

Captivate Them

Captivate Them

Good communication means telling a good story. Stories engage the mind, creating incredible activity as the brain attempts to build the scenario in our imagination; but more than that, stories engage the heart and soul. 

Captivating them is all about emotions. If you can get your audience to feel something, you're creating something magical.

Thoughts That Cling

Thoughts That Cling

As a speaker, you can use memory to your advantage: you can help the audience recall an emotional experience (which we will discuss in the next post, Captivate Them), or more importantly, you can communicate with the intention to create a new memory for them. Consider the weight of that - you have the opportunity to plant an idea in their mind that was not present before you came along.